Publications by Gemser, G

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Book Chapters (4)
Tabeau, K, Gemser, G and Oberdorf, J 2016, 'Creating process understanding: design practices and abilities' in Giulia Calabretta, Gerda Gemser and Ingo Karpen (ed.) Strategic design: Eight essential practices every strategic designer must master, BIS, Amsterdam, The Netherlands, pp. 92-117. 117  
Gemser, G, Kuys, B and Yom-Tov, O 2016, 'Designing for feasibility' in Calabretta, G, G. Gemser and I. Karpen (ed.) Strategic design: eight essential practices every strategic designer must master, BIS, Amsterdam, The Netherlands, pp. 142-165. 133  
Calabretta, G and Gemser, G 2015, 'Integrating design into the fuzzy front end of the innovation process' in Michael Luchs, Scott Swan, Abbie Griffin (ed.) Design thinking : new product development essentials from the PDMA, John Wiley and Sons Inc, United States, pp. 107-124. 214  
Leenders, M, van Telgen, J, Gemser, G and Van der Wurff, R 2010, 'Success in the Dutch music festival market : The role of format and content' in Joanne Connell and Stephen Page (ed.) Event Tourism: Critical Concepts - Volume IV, Routledge, New York, USA, pp. 79-94. 233  
Journal Articles (26)
Creusen, M, Gemser, G and Candi, M 2018, 'The influence of experiential augmentation on product evaluation', European Journal of Marketing, vol. 52, no. 5/6, pp. 925-945. 20   2 0
Deken, F, Berends, H, Gemser, G and Lauche, K 2018, 'Strategizing and the initiation of interorganizational collaboration through prospective resourcing', Academy of Management Journal, vol. 61, no. 5, pp. 1920-1950. 21   1 15
Kuijken, B, Gemser, G and Wijnberg, N 2017, 'Categorization and willingness to pay for new products: the role of category cues as value anchors', Journal of Product Innovation Management, vol. 34, no. 6, pp. 757-771. 12   3
Beverland, M, Gemser, G and Karpen, I 2017, 'Design, consumption and marketing: outcomes, process, philosophy and future directions', Journal of Marketing Management, vol. 33, no. 34, pp. 159-172. 127   9
Calabretta, G and Gemser, G 2017, 'Building blocks for effective strategic design', Journal of Design, Business and Society, vol. 3, no. 2, pp. 109-124. 135   0
Calabretta, G, Gemser, G and Wijnberg, N 2017, 'The interplay between Intuition and rationality in strategic decision making: A paradox perspective', Organization Studies, vol. 38, no. 34, pp. 365-401. 72   18 0 7
Karpen, I, Gemser, G and Calabretta, G 2017, 'A multilevel consideration of service design conditions: towards a portfolio of organisational capabilities, interactive practices and individual abilities', Journal of Service Theory and Practice, vol. 27, no. 2, pp. 384-407. 615   15 Cited 8 times in Scopus8 0
Situmeanga, F, Gemser, G, Wijnberg, N and Leenders, M 2016, 'Risk-taking behavior of technology Firms: The role of performance feedback in the video game industry', Technovation, vol. 54, pp. 22-34. 85   3 0 0
Tabeau, K, Gemser, G, Hultink, E and Wijnberg, N 2016, 'Exploration and exploitation activities for design innovation', Journal of Marketing Management, vol. 33, no. 3-4, pp. 203-225. 162   2 Cited 1 times in Scopus1 9
Kuijken, B, Leenders, M, Wijnberg, N and Gemser, G 2016, 'The producer-consumer classification gap and its effects on music festival success', European Journal of Marketing, vol. 50, no. 9/10, pp. 1726-1745. 149   1 Cited 1 times in Scopus1 0
Candi, M, van den Ende, J and Gemser, G 2016, 'Benefits of customer codevelopment of new products: the moderating effects of utilitarian and hedonic radicalness', Journal of Product Innovation Management, vol. 33, no. 4, pp. 418-434. 101   7 Cited 2 times in Scopus2 0
Micheli, P and Gemser, G 2016, 'Signaling strategies for innovative design: a study on design tradition and expert attention', Journal of Product Innovation Management, vol. 33, no. 5, pp. 613-627. 62   7 Cited 7 times in Scopus7 1
Kuijken, B, Gemser, G and Wijnberg, N 2016, 'Effective product-service systems: A value-based framework', Industrial Marketing Management, vol. 60, pp. 33-41. 85   18 Cited 5 times in Scopus5 1
Gemser, G and De Bont, C 2016, 'Design-related and design-focused research: A study of publication patterns in design journals', she ji The Journal of Design, Economics, and Innovation, vol. 2, no. 1, pp. 46-58. 155  
Gemser, G and Perks, H 2015, 'Co-creation with customers: an evolving innovation research field', Journal of Product Innovation Management, vol. 32, no. 5, pp. 660-665. 174   37 Cited 20 times in Scopus20 16
Candi, M, van den Ende, J and Gemser, G 2013, 'Organizing innovation projects under technological turbulence', Technovation, vol. 33, no. 45, pp. 133-141. 88   Cited 11 times in Scopus11 2
Gemser, G, Leenders, M and Weinberg, C 2012, 'More effective assessment of market performance in later stages of the product development process: the case of the motion picture industry', Marketing Letters, vol. 23, no. 4, pp. 1019-1031. 124   0 0
Gemser, G, Brand, M and Sorge, A 2012, 'Internationalisation strategies of technology-driven small and medium-sized enterprises', Technology Analysis and Strategic Management, vol. 24, no. 3, pp. 311-326. 206   6 Cited 7 times in Scopus7 0
Gemser, G, DeBont, C, Hekkert, P and Friedman, K 2012, 'Quality perceptions of design journals: The design scholars' perspective', Design Studies, vol. 33, no. 1, pp. 4-23. 73   18 Cited 11 times in Scopus11 7
Blijlevens, J, Gemser, G and Mugge, R 2012, 'The importance of being 'well-placed': The influence of context on perceived typicality and aesthetic appraisal of product appearance', Acta Psychologica, vol. 139, no. 1, pp. 178-186. 89   15 Cited 15 times in Scopus15 0
Gemser, G, Candi, M and Ende, J 2011, 'How Design Can Improve Firm Performance', Design Management Review, vol. 22, no. 2, pp. 73-76. 48   0
Gemser, G and Leenders, M 2011, 'Managing cross-functional cooperation for new product development success', Long Range Planning, vol. 44, no. 1, pp. 26-41. 164   30 Cited 24 times in Scopus24 0
Candi, M and Gemser, G 2010, 'An agenda for research on the relationships between Industrial design and performance', International Journal of Design, vol. 4, no. 3, pp. 67-77. 208   9
Gemser, G, Leenders, M and Wijnberg, N 2008, 'Why some awards are more effective signals of quality than others: a study of movie awards', Journal of Management, vol. 34, no. 1, pp. 25-54. 159   53 Cited 49 times in Scopus49 1
Gemser, G, Van Oostrum, M and Leenders, M 2006, 'The impact of film reviews on the box office performance of art house versus mainstream motion pictures', Journal of Cultural Economics, vol. 31, no. 1, pp. 43-63. 192   65 Cited 57 times in Scopus57 2
Leenders, M, Gemser, G, van Telgen, J and Van der Wurff, R 2005, 'Success in the Dutch music festival market: The role of format and content', International Journal on Media Management, vol. 3, no. 4, pp. 158-167. 214  
Conference Papers (5)
Calabretta, G, Gemser, G, Wijnberg, N and Hekkert, P 2014, 'Collaborating with design consultancy firms for effective strategic decision-making in new product development', in Kristin McCourtie, Luke Farrugia, Gjoko Muratovski (ed.) Design for Business: Volume 2, Melbourne, Australia, 30 April 2013, pp. 128-141. 112  
Tabeau, K, Gemser, G, Hultink, E and Wijnberg, N 2014, 'Do designers and managers complement each other? The influence of cognitive style on product performance', in Erik Bohemia, Rachel Cooper, Jeanne Liedtka, Alison Rieple (ed.) Proceedings of the 19th DMI: Academic design management conference, London, United Kingdom, 2-4 September 2014, pp. 860-879. 221  
Calabretta, G, Gemser, G, Wijnberg, N and Hekkert, P 2013, 'Collaborating with design consulting firms for effective strategic decision-making in new product development', in Mina Dennert (ed.) Proceedings of Crafting the future - 10th European Academy of Design Conference, Gothenburg , Sweden, 17-19 April 2013, pp. 1-12. 122  
Kuijken, B, Gemser, G, Wijnberg, N and Erp, J 2012, 'The experience of product service systems', in J. Brassett, P. Hekkert, G. Ludden, M. Malpass & J. McDonnell (ed.) Proceedings of the 8th International Conference on Design and Emotion: Out of control (D&E 2012), London, United Kingdom, 11-14 September 2012, pp. 1-8. 156  
Calabretta, G, Gemser, G, Hekkert, P and Wijnbreg, N 2012, 'Improving innovation strategic decision-making through the collaboration with design consultancies', in Erik Bohemia, Jeanne Liedtka, Alison Rieple (ed.) Proceedings of the DMI 2012 International Research Conference: LEADING INNOVATION THROUGH DESIGN, Boston, United States, 8-9 August 2012, pp. 165-174. 129  
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