Publications by Leenders, M

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Book Chapters (4)
Balakrishnan, B, Muthaly, S and Leenders, M 2016, 'Insights from coworking spaces as unique service organizations: the role of physical and social elements' in Luca Petruzzellis, Russell S. Winer (ed.) Rediscovering the Essentiality of Marketing, Springer International Publishing, Switzerland, pp. 837-848. 274   15
Leenders, M, van Telgen, J, Gemser, G and Van der Wurff, R 2010, 'Success in the Dutch music festival market : The role of format and content' in Joanne Connell and Stephen Page (ed.) Event Tourism: Critical Concepts - Volume IV, Routledge, New York, USA, pp. 79-94. 233  
Leenders, M and Waarts, E 2008, 'Strategic profiles and evolution of family businesses in the Netherlands' in V. Gupta, N. Levenburg, L.L. Moore, J. Motwani, T.V. Schwartz (ed.) Culturally-sensitive models of family business in Germanic Europe: A compendium using the GLOBE paradigm, Icfai University Press, Hyderabad, India, pp. 160-183. 146  
Van der Wurff, R and Leenders, M 2008, 'Media organizational culture and innovative performance' in Cinzia Dal Zotto and Hans van Kranenburg (ed.) Management and Innovation in the Media Industry, Edward Elgar Publishing, Cheltenham, UK, pp. 151-171. 168  
Journal Articles (35)
Knight, H, Megicks, P, Agarwal, S and Leenders, M 2019, 'Firm resources and the development of environmental sustainability among small and medium‐sized enterprises: Evidence from the Australian wine industry', Business Strategy and the Environment, vol. 28, no. 1, pp. 25-39. 15   2 0
Leenders, M, Smidts, A and El Haji, A 2019, 'Ambient scent as a mood inducer in supermarkets: The role of scent intensity and time-pressure of shoppers', Journal of Retailing and Consumer Services, vol. 48, pp. 270-280. 24   3 4
Jasper, S, Leenders, M and O'Shannassy, T 2019, 'The dramatic breakdown of the market orientation concept in the pharmaceutical industry: lessons from Vioxx', Journal of Strategic Marketing, vol. 27, no. 3, pp. 227-247. 18   0
Krishen, A, Leenders, M, Muthaly, S and LaTour, M 2019, 'Social networking from a social capital perspective: a cross-cultural analysis', European Journal of Marketing, vol. 53, no. 6, pp. 1234-1253.     0
Lopez, C and Leenders, M 2019, 'Building a local identity through sellout crowds: the impact of brand popularity, brand similarity, and brand diversity of music festivals', Journal of Strategic Marketing, vol. 27, no. 5, pp. 435-450.     0
Zhou, M, Leenders, M and Cong, L 2018, 'Ownership in the virtual world and the implications for long-term user innovation success', Technovation, vol. 78, pp. 56-65. 9   5 0
Sabar, N, Turky, A, Leenders, M and Song, A 2018, 'Multi-population genetic algorithm for cardinality constrained portfolio selection problems', Lecture Notes in Computer Science, vol. 10860LNCS, pp. 129-140. 14   0
Bhansing, P, Leenders, M and Wijnberg, N 2017, 'Scheduled audience capacity for performing arts productions: The role of product innovativeness and organizational legitimacy', International Journal of Arts Management, vol. 20, no. 1, pp. 63-77. 27  
Situmeanga, F, Leenders, M and Wijnberg, N 2017, 'New product performance and the benefit of periodically changing the relative influence balance between marketing and R and D', Journal of Business and Industrial Marketing, vol. 32, no. 1, pp. 179-190. 22   4 0 0
Leenders, M, Farrell, M and van den Wurff, R 2017, 'Market or society? Dual orientations and the impact on innovativeness in media organizations', Journal of Strategic Marketing, vol. 25, no. 5-6, pp. 439-453. 70   1 0 1
O'Shannassy, T and Leenders, M 2016, 'Avoiding the ''too comfortable in the saddle syndrome'': Obtaining high performance from the chairperson, CEO and inside directors', Journal of Business Research, vol. 69, no. 12, pp. 5972-5982. 133   5 Cited 2 times in Scopus2 1
Kuijken, B, Leenders, M, Wijnberg, N and Gemser, G 2016, 'The producer-consumer classification gap and its effects on music festival success', European Journal of Marketing, vol. 50, no. 9/10, pp. 1726-1745. 149   1 Cited 1 times in Scopus1 0
Situmeanga, F, Gemser, G, Wijnberg, N and Leenders, M 2016, 'Risk-taking behavior of technology Firms: The role of performance feedback in the video game industry', Technovation, vol. 54, pp. 22-34. 85   3 0 0
Bhansing, P, Leenders, M and Wijnberg, N 2015, 'Selection system orientations as an explanation for the differences between dual leaders of the same organization in their perception of organizational performance', Journal of Management and Governance, vol. 20, no. 4, pp. 907-933. 78 2 0 0
Leenders, M, Farrell, M, Zwaan, K and Ter Bogt, T 2015, 'How are young music artists configuring their media and sales platforms in the digital age?', Journal of Marketing Management, vol. 31, no. 17-18, pp. 1799-1817. 269   2 Cited 1 times in Scopus1 2
Leenders, M, Go, F and Bhansing, P 2014, 'The importance of the location in hosting a festival: a mapping approach', Journal of Hospitality Marketing and Management, vol. 24, no. 7, pp. 754-769. 249   6 Cited 3 times in Scopus3 0
Situmeanga, F, Leenders, M and Wijnberg, N 2014, 'History matters: The impact of reviews and sales of earlier versions of a product on consumer and expert reviews of new editions', European Management Journal, vol. 32, no. 1, pp. 73-83. 90 178 4 Cited 7 times in Scopus7 1
Situmeanga, F, Leenders, M and Wijnberg, N 2014, 'The good, the bad and the variable: How evaluations of past editions influence the success of sequels', European Journal of Marketing, vol. 48, no. 7/8, pp. 1466-1486. 119 232 6 Cited 6 times in Scopus6 0
Gerrath, M and Leenders, M 2013, 'International brand strategy and mode of entry in the services sector: lessons from the financial crisis', Journal of Strategic Marketing, vol. 21, no. 1, pp. 48-67. 188   Cited 3 times in Scopus3 0
Leenders, M and Chandra, Y 2013, 'Antecedents and consequences of green innovation in the wine industry: The role of channel structure', Technology Analysis and Strategic Management, vol. 25, no. 2, pp. 203-218. 361   26 Cited 13 times in Scopus13 0
Chandra, Y and Leenders, M 2012, 'User innovation and entrepreneurship in the virtual world: A study of Second Life residents', Technovation, vol. 32, no. 78, pp. 464-476. 312   31 Cited 30 times in Scopus30 0
Bruggeman, J, Grunow, D, Leenders, M, Vermeulen, I and Kuilman, J 2012, 'Market positioning: The shifting effects of niche overlap', Industrial and Corporate Change, vol. 21, no. 6, pp. 1451-1477. 190   7 Cited 6 times in Scopus6 0
Gemser, G, Leenders, M and Weinberg, C 2012, 'More effective assessment of market performance in later stages of the product development process: the case of the motion picture industry', Marketing Letters, vol. 23, no. 4, pp. 1019-1031. 124   0 0
Bhansing, P, Leenders, M and Wijnberg, N 2012, 'Performance effects of cognitive heterogeneity in dual leadership structures in the arts: The role of selection system orientations', European Management Journal, vol. 30, no. 6, pp. 523-534. 118   18 0 0
Leenders, M and Eliashberg, J 2011, 'The antecedents and consequences of restrictive age-based ratings in the global motion picture industry', International Journal of Research in Marketing, vol. 28, no. 4, pp. 367-377. 58   18 Cited 18 times in Scopus18 0
Gemser, G and Leenders, M 2011, 'Managing cross-functional cooperation for new product development success', Long Range Planning, vol. 44, no. 1, pp. 26-41. 164   30 Cited 24 times in Scopus24 0
Leenders, M 2010, 'The relative importance of the brand of music festivals: A customer equity perspective', Journal of Strategic Marketing, vol. 18, no. 4, pp. 291-301. 385   Cited 16 times in Scopus16 1
Leenders, M 2008, 'On-line strategies for charities: The relative importance of charity accountability and website design', E-Business Review, vol. 7, pp. 102-106. 107  
Gemser, G, Leenders, M and Wijnberg, N 2008, 'Why some awards are more effective signals of quality than others: a study of movie awards', Journal of Management, vol. 34, no. 1, pp. 25-54. 159   53 Cited 49 times in Scopus49 1
Leenders, M and Wierenga, B 2008, 'The effect of the marketing-R&D -The critical role of interface on new product performance: Resources and scope', International Journal of Research in Marketing, vol. 25, no. 1, pp. 56-68. 170   44 Cited 45 times in Scopus45 0
Leenders, M and Voermans, C 2007, 'Beating the odds in the international innovation arena: The role of signals and noise', Industrial Marketing Management, vol. 36, no. 4, pp. 420-429. 124   14
Gemser, G, Van Oostrum, M and Leenders, M 2006, 'The impact of film reviews on the box office performance of art house versus mainstream motion pictures', Journal of Cultural Economics, vol. 31, no. 1, pp. 43-63. 192   65 Cited 57 times in Scopus57 2
Eliashberg, J, Elbertse, A and Leenders, M 2006, 'The motion picture industry: Critical issues in practice, current research, and new research directions', Marketing Science, vol. 25, no. 6, pp. 638-661. 105   Cited 194 times in Scopus194 6
Leenders, M, Gemser, G, van Telgen, J and Van der Wurff, R 2005, 'Success in the Dutch music festival market: The role of format and content', International Journal on Media Management, vol. 3, no. 4, pp. 158-167. 214  
Leenders, M and Waarts, E 2003, 'Competitiveness and evolution of family businesses: the role of family and business orientation', European Management Journal, vol. 21, no. 6, pp. 686-697. 144   Cited 27 times in Scopus27 0
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