A rating tool for effective social media policy development

Husin, M, Evans, N and Deegan, G 2013, 'A rating tool for effective social media policy development', in Hepu Deng and Craig Standing (ed.) ACIS 2013: Information systems: Transforming the Future: Proceedings of the 24th Australasian Conference on Information Systems, Melbourne, Australia, 4-6 December, 2013, pp. 1-13.


Document type: Conference Paper
Collection: Conference Papers

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Title A rating tool for effective social media policy development
Author(s) Husin, M
Evans, N
Deegan, G
Year 2013
Conference name 24th Australasian Conference on Information Systems (ACIS)
Conference location Melbourne, Australia
Conference dates 4-6 December, 2013
Proceedings title ACIS 2013: Information systems: Transforming the Future: Proceedings of the 24th Australasian Conference on Information Systems
Editor(s) Hepu Deng and Craig Standing
Publisher RMIT University
Place of publication Melbourne, Australia
Start page 1
End page 13
Abstract Social media technologies are increasingly being adopted to support knowledge sharing and collaboration in both the private and public sectors. It has therefore become essential to develop policies guiding the use of social media within organisations. The need to protect an organisation’s interests by guiding employees’ appropriate use of social media is a key issue for senior managers. This issue has to be balanced against the benefits of empowering employees to make use of social media in flexible, innovative ways. This paper highlights the major components of a social media policy, based on the Social Media and Organisation Policy (SOMEOP) Framework. A method is proposed to enable organisations to effectively evaluate each of the components using a rating system. The framework and rating tool can be used to improve the effectiveness of policy development. A preliminary validation of the instrument indicated that the rating system can assist users with identifying and understanding policy strengths and weaknesses.
Subjects Information and Computing Sciences not elsewhere classified
Keyword(s) Knowledge management
Social media policy
Policy rating
Web 2.0
Copyright notice © 2013. The Authors
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Created: Mon, 13 Oct 2014, 12:58:23 EST by Keely Chapman
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