Value-creation through crowdsourcing

Rowe, M 2018, Value-creation through crowdsourcing, Doctor of Philosophy (PhD), Graduate School of Business and Law, RMIT University.


Document type: Thesis
Collection: Theses

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Title Value-creation through crowdsourcing
Author(s) Rowe, M
Year 2018
Abstract Crowdsourcing describes a range of activities where an external community is utilised to address a question, problem or task. Three studies are presented investigating crowdsourcing techniques as a means of value-creation. These studies contribute insights into the way crowdsourcing can create value; considerations in using crowdsourcing, and a model for online community assisted value-creation.
Degree Doctor of Philosophy (PhD)
Institution RMIT University
School, Department or Centre Graduate School of Business and Law
Subjects Organisation and Management Theory
Keyword(s) Crowdsourcing
Value-creation
Open-innovation
Online community
Social media
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Created: Tue, 16 Apr 2019, 14:49:23 EST by Keely Chapman
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