Corporate social responsibility and sustainable development: a developing country study of business's attitude towards and perception of corporate social responsibility

Moyeen, A and Huq, A 2012, 'Corporate social responsibility and sustainable development: a developing country study of business's attitude towards and perception of corporate social responsibility', in Mark Neal (ed.) Proceedings of the 5th International Colloquium on Business and Management (ICBM), Bangkok, Thailand, 9-12 July 2012, pp. 1-18.


Document type: Conference Paper
Collection: Conference Papers

Title Corporate social responsibility and sustainable development: a developing country study of business's attitude towards and perception of corporate social responsibility
Author(s) Moyeen, A
Huq, A
Year 2012
Conference name 5th International Colloquium on Business and Management, in conjunction with the 4th International Conference on Business and Management Education
Conference location Bangkok, Thailand
Conference dates 9-12 July 2012
Proceedings title Proceedings of the 5th International Colloquium on Business and Management (ICBM)
Editor(s) Mark Neal
Publisher ICBM
Place of publication Bangkok, Thailand
Start page 1
End page 18
Total pages 18
Abstract This paper, based on data from thirty-two large businesses in Bangladesh, investigates if the various efforts taken to promote CSR have had any impact on local businesses' attitudes towards CSR and if those efforts have been able to change their perceptions as to the important considerations of CSR practices which could meaningfully contribute to sustainable development. The study confirms that businesses have a positive attitude towards CSR which has improved quite considerably in recent years. Philanthropic and charitable contributions seem to be the most important determinants of CSR while environmental performance is thought to be the least important determinant, as revealed by perception data. Although philanthropy certainly has a role in developing countries, this paper emphasizes on the need to revisit strategies and intervention to promote CSR so that they are able to generate interest among businesses to consider other CSR initiatives, along with philanthropy-based CSR, that could meaningfully contribute to sustainable development.
Subjects Corporate Governance and Stakeholder Engagement
Keyword(s) Corporate Social Responsibility
Sustainable development
business
Copyright notice © 2012 ICBM & The Authors
ISBN 9780986459047
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Created: Fri, 31 Aug 2012, 07:56:00 EST by Catalyst Administrator
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