Demand-supply chain management for the Chinese fast fashion apparel industry

Ye, Y, Lau, C and Teo, L 2013, 'Demand-supply chain management for the Chinese fast fashion apparel industry', in Martin Grimmer (ed.) Proceedings of 27th Australian and New Zealand Academy of Management Conference (ANZAM 2013), Hobart, Australia, 4-6 December 2013, pp. 1-26.


Document type: Conference Paper
Collection: Conference Papers

Title Demand-supply chain management for the Chinese fast fashion apparel industry
Author(s) Ye, Y
Lau, C
Teo, L
Year 2013
Conference name ANZAM 2013
Conference location Hobart, Australia
Conference dates 4-6 December 2013
Proceedings title Proceedings of 27th Australian and New Zealand Academy of Management Conference (ANZAM 2013)
Editor(s) Martin Grimmer
Publisher ANZAM
Place of publication Hobart, Australia
Start page 1
End page 26
Total pages 26
Abstract This paper explores the applicability of the demand-supply chain management (DSCM) approach to help improve the supply chain performance of the Chinese fast fashion industry. Based on a comprehensive desktop research, the paper provides a thorough literature review on the paradigm evolvement from demand chain management (DCM) to DSCM and investigates the current supply chain approaches used by the apparel industry in China. The paper attempts to develop a theoretical DSCM framework that incorporates the various underlying drivers and obstacles of DSCM application. The proposed DSCM framework extends the conventional one-size-fits-all solution by advocating a dynamic outside-in thinking that integrates marketing value stream with multiple supply chain network solutions under an aligned organizational culture and leadership style.
Subjects Information Systems Management
Information Systems not elsewhere classified
Keyword(s) Supply chain Management (SCM)
Demand chain management (DCM)
Demand-supply chain management (DSCM)
Responsiveness
Efficiency and Innovativeness
Copyright notice © 2013 - 27th Australian and New Zealand Academy of Management Conference
ISBN 9780987596819
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