What and how financial planners experience professionalism: A phenomenographic study (preliminary findings)

Bruce, K, Ahmed, A and Huntly, H 2012, 'What and how financial planners experience professionalism: A phenomenographic study (preliminary findings)', in Proceedings of SIBR-Thammasat 2012 Conference on Interdisciplinary Business and Economic Research, Bangkok, Thailand, 7 - 9 June 2012, pp. 1-17.


Document type: Conference Paper
Collection: Conference Papers

Title What and how financial planners experience professionalism: A phenomenographic study (preliminary findings)
Author(s) Bruce, K
Ahmed, A
Huntly, H
Year 2012
Conference name SIBR-Thammasat 2012 Conference on Interdisciplinary Business and Economic Research
Conference location Bangkok, Thailand
Conference dates 7 - 9 June 2012
Proceedings title Proceedings of SIBR-Thammasat 2012 Conference on Interdisciplinary Business and Economic Research
Publisher Society of Interdisciplinary Business Research
Place of publication Bangkok, Thailand
Start page 1
End page 17
Total pages 17
Abstract The aim of this research is to investigate how Certified Financial Planner professionals experience the phenomenon of the 'professionalism of financial planners'. The study is to be carried out to provide insight to the international financial planning community in establishing relevant and superior professional standards for Certified Financial Planner (CFP) professionals. This will be a qualitative study using phenomenography as a research methodology to describe the qualitatively different ways in which certified financial planners understand or experience the phenomenon of 'professionalism'. Research participants will be interviewed from Australia, Hong Kong and United States of America and these interviews analysed to reveal the variations in the conceptions of 'professionalism' and the attributes that can be identified from the phenomenographic outcome space to inform financial planners, academics and professional associations of what is required to be a CFP professional.
Subjects Accounting, Auditing and Accountability not elsewhere classified
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