Art as enterprise: Social and economic engagement in contemporary art

McQuilten, G and White, A 2016, Art as enterprise: Social and economic engagement in contemporary art, I.B. Tauris, London, United Kingdom.


Document type: Book
Collection: Books

Title Art as enterprise: Social and economic engagement in contemporary art
Author(s) McQuilten, G
White, A
Year 2016
Publisher I.B. Tauris
Place of publication London, United Kingdom
Subjects Art History
Visual Cultures
Summary Art is produced, circulated, consumed and disseminated within an economic system it depends on money for its creation, for the livelihood of its makers, and for its distribution. In this sense, art can be understood as an enterprising activity. However, profitmaking is rarely the primary goal of artists, and indeed the entanglement of art with enterprise generates significant aesthetic, conceptual, philosophical and ethical challenges for contemporary art practice. Social enterprise has emerged from this complex terrain with the promise of an alternative model of economic organisation in the arts. Grace McQuilten and Anthony White argue that artists can, and have, engaged critically in the commercial market, by way of this model. Art as Enterprise brings a fresh perspective to the debate about the roles of contemporary art in consumer capitalist society.
Copyright notice © The Author(s)
ISBN 9781784534103
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