Coordinating Resource Integration and Value Cocreation through Institutional Arrangements: A Phenomenological Perspective

Karpen, I and Kleinaltenkamp, M 2018, 'Coordinating Resource Integration and Value Cocreation through Institutional Arrangements: A Phenomenological Perspective' in Robert Lusch and Stephen Vargo (ed.) The SAGE Handbook of Service-Dominant Logic, SAGE Publications Limited, London, United Kingdom, pp. 284-298.


Document type: Book Chapter
Collection: Book Chapters

Title Coordinating Resource Integration and Value Cocreation through Institutional Arrangements: A Phenomenological Perspective
Author(s) Karpen, I
Kleinaltenkamp, M
Year 2018
Title of book The SAGE Handbook of Service-Dominant Logic
Publisher SAGE Publications Limited
Place of publication London, United Kingdom
Editor(s) Robert Lusch and Stephen Vargo
Start page 284
End page 298
Subjects Marketing Theory
Marketing Management (incl. Strategy and Customer Relations)
Summary No abstract available.
Copyright notice ©
ISBN 9781526402837
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