Aligning supply chain strategy with corporate environmental strategy: a contingency approach

Wu, T, Wu, Y, Chen, Y and Goh, M 2014, 'Aligning supply chain strategy with corporate environmental strategy: a contingency approach', International Journal of Production Economics, vol. 147, no. B, pp. 220-229.


Document type: Journal Article
Collection: Journal Articles

Title Aligning supply chain strategy with corporate environmental strategy: a contingency approach
Author(s) Wu, T
Wu, Y
Chen, Y
Goh, M
Year 2014
Journal name International Journal of Production Economics
Volume number 147
Issue number B
Start page 220
End page 229
Total pages 10
Publisher Elsevier BV
Abstract Environmental sustainability is driving firms to extend their green effort across their supply chain. However, the literature has not thoroughly examined the multiple relationships among supply chain (SC) strategy, corporate environmental (CE) strategy, and firm performance. As such, this paper, adopts an alignment perspective to empirically examine the complex links between four SC strategies and four CE strategies on 172 manufacturing firms in Taiwan. Using profile deviation analysis, it is found that overall an SC strategy when properly aligned with a CE strategy leads to improved firm performance. Specifically, a risk-hedging SC strategy should be aligned with a defensive CE strategy to yield improved firm performance. Likewise, a responsive SC strategy should be aligned with an accommodative CE strategy, and an agile SC strategy with a proactive CE strategy
Subject Applied Economics not elsewhere classified
Keyword(s) Alignment
Corporate environmental strategy
Performance
Profile deviation
Supply chain strategy
DOI - identifier 10.1016/j.ijpe.2013.02.027
Copyright notice © 2013 Elsevier B.V.
ISSN 0925-5273
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