Aracaju beach bars as a contested market: Conflicts and overlaps between market and nature

de Souza Sartore, M, Pereira, S and Rodrigues, C 2019, 'Aracaju beach bars as a contested market: Conflicts and overlaps between market and nature', Ocean and Coastal Management, vol. 179, pp. 1-9.


Document type: Journal Article
Collection: Journal Articles

Title Aracaju beach bars as a contested market: Conflicts and overlaps between market and nature
Author(s) de Souza Sartore, M
Pereira, S
Rodrigues, C
Year 2019
Journal name Ocean and Coastal Management
Volume number 179
Start page 1
End page 9
Total pages 9
Publisher Elsevier
Abstract The premise for this paper is that the almost 50 beach bars built on the beaches along the Expansion Urban Zone of the city of Aracaju, in the Northeast of Brazil, constitute a form of commerce on the beach that has become a contested market. This has become more evident since 2014, after a lawsuit was filed by the Brazilian Federal Public Ministry to demolish all the beach bars in Aracaju's Expansion Urban Zone, based on environmental and operational claims. In this paper, we used the data from the ongoing, more than 3,000 page lawsuit process, as well as from in-depth interviews with beach bar owners, to frame the beach bars of Aracaju as a contested market, characterized by having disputed moral issues, and involving vulnerable populations and devices. The research shows how (1) the contestation can be mainly framed between two opposed ideas: restricted and paid access to the beach, connected with the idea of sustainability; versus unrestricted and free access to the beach, connected to the idea of wilderness and conservation; (2) The modus operandi to change and to reconcile these opposite views is presented in the form of new revitalization projects, conceptualized as new designs having consequences both on the identity of beach bar owners and on the very concept of beach bars.
Subject Earth Sciences not elsewhere classified
Environmental Sciences not elsewhere classified
Studies in Human Society not elsewhere classified
Keyword(s) Beach access
Beach bars
Coastal management
Economic sociology
Environmental issues
DOI - identifier 10.1016/j.ocecoaman.2019.104828
Copyright notice © 2019 Elsevier Ltd. All rights reserved.
ISSN 0964-5691
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