Hot rod biology

Wood, L 2007, Hot rod biology, Masters by Research, Creative Media, RMIT University.

Document type: Thesis
Collection: Theses

Attached Files
Name Description MIMEType Size
Wood.pdf Thesis application/pdf 20.08MB
Title Hot rod biology
Author(s) Wood, L
Year 2007
Abstract This practice-led, project-based research charts, simultaneously, my disenchantment and re-engagement with graphic design. By it's dissemination I hope to articulate: 1. How an evolving understanding of my sense disenchantment emerged from the research, and enabled the process of re-engagement. 2. The role, and importance, of provocation and doubt in creative practice generally, but specifically in practice-led research. The difficulty of provoking one's self, and the strategies through which I have tried to enact a disruptive reframing of my practice. 3. That through the highly reflective nature of practice-led research and the greater sense of self-awareness that inevitable comes from that I have been able to re-engage with graphic design. That this re-engagement has, for me specifically, had much to do with my ability to begin to negotiate my own personal terms of reference, so as to be able to locate myself within a community of practice, and to begin to take part in a discourse that has a certain resonance for me.

Central to this research are questions about professional practice, dislocation/disinterest, research, resonance and reinvention.

As disenchantment is common, perhaps pervasive, within professional practice, my account of this research will propose that a more general understanding of practice-led research-highly reflective, self-initiated work-is essential if graphic design is to support and sustain imaginative, innovative, and inventive practitioners. Rather than target graphic design's inability to support provocative practices (the studio, or the industry), my research focuses on the potential of the individual practitioner to motivate and design a more generative and engaged practice. As such any observations and/or discoveries are not presented as quantitative 'findings', but should be seen rather as generative understandings that promote future possibility and potential for the practice.
Degree Masters by Research
Institution RMIT University
School, Department or Centre Creative Media
Keyword(s) Graphic arts
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Created: Mon, 29 Nov 2010, 16:09:00 EST by Catalyst Administrator
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